The Sales Channel Partner Management training program teaches sales professionals to develop and manage a portfolio of channel partners to generate higher levels of sales results. It introduces repeatable methods and tools, and develops the channel selling skills required to effectively identify and recruit partners, jointly plan for growth and success, and significantly improve the level of relationship with channel partner organizations.

The result is a more successful channel sales organization with higher levels of sales productivity, more efficient use of channel support resources, and more profitable business.

WHAT SALES AND CHANNEL MANAGEMENT PROFESSIONALS WILL LEARN:

• How to identify and recruit the right kinds of suitable partners
• Techniques to analyze channel partners, identifying relative strengths and weaknesses of partners
• How to collaborate effectively with partners
• Techniques to prioritize partner sales activities objectively
• Ways to spot hidden partner performance issues
• How to plan jointly and set realistic expectations for channel partner performance

KEY BUSINESS OUTCOMES:

• Sell more business to, with and through channel partners
• Increase mindshare of channel partners for selling company solutions
• Higher partner productivity

• Duration:
• 2 days Training
• For Who:
• Sales professionals responsible for building or managing a portfolio of channel partners to deliver sales results
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• Format:
• Available as Blended Instructor-led training and virtual training